Practice Wardley Mapping
Apply your knowledge with real-world case studies, templates, and practical exercises.
Case Studies
Real-world examples of Wardley Mapping in action
Customer Engagement Case Study
Real-world Wardley mapping workshop with a B2B utility consortium facing regulatory challenges and operational inefficiencies
Bank Infrastructure Case Study
How a bank overcame strategic challenges during COVID-19 lockdown by using Wardley mapping to identify cost-effective infrastructure solutions
Pharmaceutical Cloud Costs Case Study
How transparency backfired for a pharma giant when cloud costs exploded, revealing hidden acquisition costs and misaligned incentives
Map Gallery
Examples of Wardley Maps from various industries and use cases
Retail Shopping
A comprehensive strategic map of the retail shopping landscape from September 2022

Focus: Shopping experience evolution and value chain analysis
Key Areas: Virtual practices, social interactions, data analytics, and emerging business models
Insights: Shows the transition from physical to virtual retail spaces and the importance of personalization
Retail Logistics & Supply Chain
Detailed logistics and supply chain mapping from February 2023

Focus: Logistics operations and supply chain optimization
Key Areas: Sustainability, distributed inventory, autonomous delivery, and infrastructure modernization
Insights: Highlights the evolution toward autonomous systems and sustainable practices in logistics
Retail Sustainability
Sustainability strategy and governance mapping from July 2022

Focus: Sustainability practices and corporate governance
Key Areas: Measurement, supply chain awareness, integrity, and regulatory compliance
Insights: Demonstrates the importance of ESG frameworks and stakeholder engagement in sustainability
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