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Case Studies

Real-world examples of Wardley Mapping in action

Featured Case Studies

See how organizations use Wardley Mapping to make strategic decisions

Customer Engagement Case Study

Real-world Wardley mapping workshop with a B2B utility consortium facing regulatory challenges and operational inefficiencies

B2B Utility Consortium•Utilities
regulatory-compliancecustomer-migrationstrategic-decision-making

Bank Infrastructure Case Study

How a bank overcame strategic challenges during COVID-19 lockdown by using Wardley mapping to identify cost-effective infrastructure solutions

Financial Institution•Banking
remote-workcost-optimizationinfrastructure

Pharmaceutical Cloud Costs Case Study

How transparency backfired for a pharma giant when cloud costs exploded, revealing hidden acquisition costs and misaligned incentives

Pharmaceutical Company•Healthcare
cloud-costsacquisitionstransparency

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A practitioner's guide to Wardley Mapping. Learn strategic thinking techniques to become a better strategist in business and technology.

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Content adapted and expanded by Krzysztof Daniel from Wardley Maps by Simon Wardley. Licensed under CC BY-SA 4.0.